Toys“R”Us Asia’s vision is to fuel imagination and inspire our next generation through the power of toys and play. The company’s mission is to be the trusted toy leader, providing premier toys and inspiring play experiences for both kids and kidults.
Toys“R”Us Asia, headquartered in the Hong Kong SAR, currently operates around 460 stores across Asia. This includes locations in Mainland China, Japan, Malaysia, the Hong Kong SAR, Singapore, Taiwan, Thailand and Brunei. The company also licenses over 90 additional stores in the Philippines and the Macau SAR. In addition to these brick-and-mortar locations, Toys“R”Us has an eCommerce presence on major Asian shopping platforms as well as its own online stores serving each market.
We offer a carefully selected range of quality local and international brands, and innovative and exclusive products. We also provide engaging loyalty programs as well as interactive and immersive in-store play experiences that inspire learning at every stage of a child’s development.
Toys“R”Us Asia (Holding) Limited and its subsidiaries function as independent legal entities, operating separately from all other Toys“R”Us companies globally.
